520 kilometres from Bangkok and approximately 400 meters above sea level, Loei province was only relatively recently established as a tourist destination. As a result, it remains authentic and pristine. Bordering Laos, this northeastern province bears many similarities to the north of Thailand, even to the extent that people confuse its location. A place of great natural beauty and natural and cultural attractions, Loei has a rugged landscape featuring low mountains, waterfalls and vast tracts of open, fertile land forming plains that house the province’s municipality and the River Loei (which flows into the Mekong).